2026 Pentawards获奖名单及获奖作品

Pentawards是全球极具影响力的专业包装设计平台与创意社区，专注挖掘、表彰全世界优秀的包装创新作品。它为世界各地设计师搭建了面向全球的展示舞台，让富有巧思的包装创意被行业看见，助力优质设计力量在国际包装赛道脱颖而出。

近日，2026年度Pentawards包装设计大奖正式对外公布获奖榜单。经过国际评审团多轮严谨评审，本届赛事一共诞生389件获奖佳作，汇聚来自世界各地的创意巧思。其中，共有50件来自中国的设计项目成功斩获奖项，占全部获奖作品比例约13%，持续在国际舞台展现本土设计实力。

从食品饮品、美妆日化，到文创礼品、家居用品，本次入围的中国作品题材丰富多元。不少作品扎根本土文化脉络，将东方审美、传统元素融入包装结构、材质与视觉表达之中；同时兼顾现代消费需求，在轻量化结构、环保可回收材料、循环包装等方向积极探索，平衡艺术表达、品牌传播与绿色可持续理念。既有成熟品牌的升级迭代方案，也有新锐设计团队充满想象力的实验性创作，彰显国内包装设计越来越成熟的创意体系。

接下来，我们精选部分本届获奖作品一同欣赏，感受包装之上，创意、文化与工艺碰撞出来的独特魅力。小小的包装，早已不只是承载商品的容器，它是品牌的第一张名片，也是设计师表达思考的媒介。

钻石奖

Production: Wine itself. Wine assistants: Jakov Poropat - Production Leader, Marija Simunovic - Production Assistant, Etikgraf - Foil Stamping

Design: Sean Poropat, Jelena Fiskus

铂金奖

Chief Marketing Officer: Emily Harper, Australian Vintage

Marketing Manager: Courtney Williams, Australian Vintage

Marketing Manager: Roger Maconachie, Australian Vintage

Senior Design: Emma Bertrand, Australian Vintage

Project Manager: Javier Gandarillas

Art Director: Fernando Navarro

Designers: Bruno Ochaita & María Díaz

President : Sébastien Servaire

⁠Agency CEO : Sébastien Ehret

Darphin CEO : Pierre-Olivier Garcin

Creative Director : Candido De Barros

Technical Director : Erwann Pivert

Packaging lead: Gang Zhao

Industrial Lead: Dan Hu

Industrial Designer: Zhuo Deng

Industrial Designer: LeileiLian

Category:BRAND IDENTITY & CONNECTED PACKAGING

Sub-Category:E.05 Point of sale (POS) and merchandising

Brand:HEINZ Dipper

Creative direction: Roger Cusa

Designer: Carmo Almeida

Creative direction: Fernando Ponte Lens

金奖

Creative Director: Ben Christie, David Azurdia

Client Services Director: Alice Thompson

Strategy: Robin Kadrnka

Design Director: Eilidh Brosnahan

Global ECD: Lisa Smith

Creative Director: Luke Thompson, Creative Director

Design Director: Maisie Benson

Design Lead: Chris Stevens

Creative Director: David Thompson

Design Director: Amy Cobain

Creative Direction: Zhongyi Liu

Designer: Zhongyi Liu

Creative Direction: Breno Pineschi and Rafael Cazes

Design: Nathalie Jourdan, William Girundi, Priscila Czuka, Pyetra Salles and Alexandre Ruda

Motion Design: Marcos Rigobello and Alex Rezende

Creative and design: Miguel Angle del Baño

Strategy: Beatriz Suarez

Illustration: Jose David Morales

Creative Director: Erika Barbieri

Design: Erika Barbieri, Henrik Olssøn and Tya Amelia

Brand:Hennessy The Privileged Moment, a Tailor-Made Cabinet of Curiosity

Entrant:Moët Hennessy Travel Retail

Geetanjali Chhabra - Senior General Manager Innovation, Diageo India

Hiren Dedhia - Head of Design, Diageo India

Rutika Moghe - Design Manager, Diageo India

Brand:Herbal Health Tea

Entrant:SHENZHEN BAIXINGLONG CREATIVE PACKAGING CO.,LTD

Credits:Neptune Creative Team

Sub-Category:B.04 Fish, meat and poultry

Brand:Armatore – Salt Anchovies & Bluefin Tuna Fillets

Credits:Lettera7

Design Team: Baixinglong -BA Studio

Designer: Wang Zhuo lin

Art Direction: Chloe Fishman

Design: Jessica Olavarria + Stephen Moss

Category:BODY, HEALTH & BEAUTY

Brand:ELF Nicotine Pouches Tracker Kit

Credits:Star Latitude (BVI) Limited

Creative Director: Lorena Seminario

Industrial Designer: Mengyao Yu

Graphic Design: Hector Sos, Guillermo Arriaza, Raquel Orellana, Sebastian Anastasiei, Kyle Helle, Orlando Marshall, Caleb Leung, Minette Ainsar

Design Director : Patrick Pan

Strategy and Manufacture: PyD (Perfumes y Diseño)

Creative Direction and Design: PyD , Lavernia & Cienfuegos and OTEYZA

⁠Technical Director : Erwann Pivert

Creative and design: Miguel Angel del Baño

Head of LEGO Agency Asia: Annie Boo

Creative Director: Guo Jun

Creative Specialist: Bebe Wang

Art Director: Víctor García Gutiérrez

Glassblowing: Ferran Collado

Typographer: Oriol Miró

Photographer: Víctor García Gutiérrez

Octopus Condom

OWILD Pet Outdoor Protection Series

Emergency Pillow Bag for Night Owls

Herbal Health Tea

银奖

Art Director: Aya Codama

Designer: Aya Codama

Art Direction: Con Lin, Di Leong

Designer: Di Leong

Uranus Food Design Team

Designer: Juan Jimenez

Designer: Álvaro Ruano

Designer: Carlos de Ramos

Head Packaging Designer: Ajit Aghera

Graphic Designer: Veronica Cermeli

Structural Packaging Designer: Steven Shainwald

Supervisor: Hu Ji-Jun

Design: Gao Yi-Xin

Songmuzi Water

Vclass

“Kala” Tear-Open Sustainable Underwear Packaging

Grilled Fish Slice Packaging Design

铜奖

Creative Direction: Rob Svenšek

Designer: Hana Pušljar

Creative Director：Langcer Lee

Designers：Riso Guo , Limo Pan , Yang Jie , Vita.kong

Jupiter Creative Team

Design Team: Baixinglong-- BAStudio

Designer: huang jing yan

Designer: Zhou Jingkuan

Creative Direction: Hailun

Designer: Hailun, Yutong

Illustrator: Craig & Karl, Chenyu

Creative Director: Zhao Lu

Art Directors: Zhang Jian, Huang Lin

Longping Oil Noodles

Royal Enclosure 1619 - Deer Gelatin Cake