2026中国国际时装周（秋季）主视觉全球招募

Golden Season of China · Trends & Symbiosis

由中国服装设计师协会主办的中国国际时装周，自1997年创办以来，作为国家级首发平台，帮助、培养无数设计师快速成长为中国时尚产业的中流砥柱，并成为行业头部品牌升级焕新、打造品牌大事件、持续扩大影响力的重要推动平台，同时深度联动中国各大产业集群，推进新质生产力快速升级迭代、繁荣振兴，协同产业高质量发展。

作为唯一的国家级时装周、北京市商务局授予的第一批“全球首发中心”、中国时尚产业的引领者和推动者，中国国际时装周影响力辐射全球。每年两季的中国国际时装周，以超过260场各类时尚发布、时尚活动，吸引人民日报、新华社、光明日报、经济日报、中国日报、中央广播电视总台、工人日报、中国青年报、中国新闻社等在内的党政媒体及旗下子媒体、国际媒体密切报道，微博、抖音、快手等众多头部网媒、头部时尚媒体平台深度合作，多平台全程直播，时装周官方多个自媒体平台全程宣发，实现线下观众10万+人次、线上全平台直播近2亿人次观看、时装周官方自媒体总曝光量1亿+、多次登上头部网媒热搜/热榜，收获全媒体总曝光量40亿+。

2026中国国际时装周（秋季）活动板块包含专场发布、特别呈现、数字发布、专业大赛、商贸艺术展览、中国国际时装周·时尚讲坛、时尚公开课、专项活动等板块，持续聚焦中国美学、非遗创新、国潮跨界、绿色可持续、数智时尚、知识产权等价值高点。

现面向全球艺术家、设计师、院校师生，公开正式征集2026中国国际时装周（秋季）主视觉设计作品，最终遴选出的作品将会登上多家头部平台进行多维展示。

征集主题：金序东方·潮启共生

Golden Season of China · Trends & Symbiosis

征集内容：2026中国国际时装周（秋季）主视觉

征集范围：全球征集

主办单位：中国国际时装周组委会

截止日期：2026年5月15日

专家评审：2026年5月18日

评选公布：2026年5月19日

1、设计作品需围绕2026中国国际时装周（秋季）主题「金序东方·潮启共生」进行设计，充分体现中国国际时装周作为国家平台应有的高度。色彩明快，能够改展现时尚、艺术与文化的融合，设计形态易于延展。

2、设计作品内容需包含：中国国际时装周官方Logo、主题「金序东方·潮启共生」字、2026中国国际时装周（秋季）举办时间为2026年9月4日至10日、地点北京798艺术区。

🔗logo文件及使用详情见🔗

https://pan.baidu.com/s/1g2BeFPzT_smRqhWndgk6lw 提取码: uuw2

3、提供彩色电子版设计图稿，图片格式为JPEG或PNG，分辨率不低于300dpi，文件大于500kb。分别设置尺寸如下，尺寸一：2208×1242像素（横版），尺寸二：像素为1080×1440像素（竖版）；并撰写设计说明，包括但不限于灵感来源，设计理念，色彩选用等。

如作品成功入选，应征者需提供AI / PSD等矢量原始设计图，由组委会指定专业设计公司进行后续延展设计。

1、线上曝光：最终遴选出的作品将会在多个头部平台长时间、高频次持续露出。

2、线下展示：在北京798艺术区主场等时尚地标线下持续展示露出，主形象广告牌、宣传物料印刷传阅等，超百万人次线下曝光。

3、设计回报：获奖作品将获得1万元创作奖金（税后），此外，创作者受邀观摩2026中国国际时装周（秋季）秀场，有机会与品牌主理人、设计师们面对面交流获取灵感创意源泉，获取更多行业资源。组委会承担不超过两人的在京期间交通食宿费用。

1、提交作品内容均为原创、首创，且此前从未以任何形式发表，也不属于公开作品。

2、作品不得侵犯他人著作权、商标权、知识产权或专有产权等。

3、著作权归属创作者本人所有，作品一经入选，中国国际时装周组委会享有永久免费使用权。

请将设计作品及设计说明发送至指定邮箱： liuyx@fashion.org.cn，邮件主题请注明：“中国国际时装周主视觉征集+创作者姓名/设计机构名称+联系方式”。

1、评选：由组委会组织专家评选出符合要求的作品。

2、通知：确认入选身份，入选设计者提供AI / PSD等矢量原始设计图。

Q: 作品提交是否需要缴纳费用？

A: 本次征集活动免费参与，不收取任何费用。

Q: 作品提交后是否可以修改？

A: 作品提交后不得修改，请确保提交前已完成最终版本。

Q: 是否可以合作创作作品？

A: 可以，请在提交时注明合作者信息，并请注意组委会承担来京费用的名额。

诚邀全球艺术设计行业人士一起参与这场汇聚时尚与艺术的设计盛宴，为中国时尚产业注入更多活力色彩！

" Golden Season of China

Trends & Symbiosis "

Global Recruitment!

Defining the Visual Identity for 2026 China Fashion Week (Autumn) .

The China Fashion Week, hosted by the China Fashion Association, serving as the premiere platform on the national level since its inception in 1997, has nurtured countless designers to become pillars of China's fashion industry and acted as a key driving force for brand revitalization, major event planning, and continuous influence expansion for leading fashion brands. Additionally, it deeply integrates with China's major industrial clusters, accelerating the rapid upgrade and iteration of new productivity, fostering prosperity and revitalization, and promoting high-quality industrial development.

As the sole national-level fashion week, one of the first group of centers of GIPO (Grand International Premiere & Opening) designated by the ‌Beijing Municipal Bureau of Commerce, and a leader and driver of China's fashion industry, the China Fashion Week expands global influence. Held twice a year, the event features over 260 fashion shows and activities, attracting extensive coverage from state-affiliated media such as People's Daily, Xinhua News Agency, Guangming Daily, Economic Daily, China Daily, China Media Group, Workers' Daily, China Youth Daily, and China News Service, along with their affiliated platforms and international media. In in-depth collaboration with leading social media platforms like Weibo, Douyin, and Kwai and other leading fashion media platforms, the Fashion Week delivers live-streamed coverage across the internet. Official self-media accounts provide comprehensive promotion, achieving over 100,000 on-site attendees, nearly 200 million online viewers across platforms, more than 100 million impressions for official self-media accounts, and multiple trending topics on top social media platforms, resulting in a number of total media impressions exceeding 4 billion.

The 2026 China Fashion Week (Autumn) event sections include special release, special presentation, digital release, professional competition, trade show and art exhibition, fashion forum, topics of open courses，special activity and other sections, and continue to focus on Chinese aesthetics, intangible cultural heritage innovations, China-Chic crossovers, green and sustainable fashion, digital fashion, IP protection and other high-value topics.

We are now officially requiring main visual design for the 2026 China Fashion Week (Autumn) from artists, designers, teachers and students around the world. The selected works will be displayed on multiple top platforms for multi-dimensional exhibitions.

I. Call for the entries

Theme: Golden Season of China · Trends & Symbiosis

Content: 2026 China Fashion Week (Autumn) Main Visual Design

Scope: global entries

Organizer: China Fashion Week Organizing Committee

II. Timeline

Deadline: 2026.5.15

Evaluation: 2026.5.18

Result Announcement: 2026.5.19

III. Requirements

1. The design work should revolve around the theme of “Golden Season of China · Trends & Symbiosis” for the 2026 China Fashion Week (Autumn), fully reflecting the altitude that China Fashion Week should have as a national platform. Lively colors could showcase the fusion of fashion, art, and culture, and the form is easy to extend and maneuver.

2. The content of the design work should include: the official logo of China Fashion Week, the Chinese and English character of the theme of "Golden Season of China · Trends & Symbiosis", the date that 2026 China Fashion Week (Autumn) will be held which is September 4th to 10th, 2026, in the 798 Art District, Beijing.

🔗Logo file and usage details can be found here🔗

https://pan.baidu.com/s/1g2BeFPzT_smRqhWndgk6lw Password: uuw2

3. Provide color electronic design drafts in JPEG or PNG format, with a resolution of no less than 300dpi and a file size greater than 500kb. Set the dimensions as follows: size one: 2208×1242 pixels (horizontal version), size two: 1080 × 1440 pixels (vertical version); and write a design description, including but not limited to inspiration sources, design concepts, color selection, etc.

If the work is successfully selected, applicants need to provide original vector design drawings such as AI/PSD, and the organizing committee will designate a professional design company for subsequent extension design.

IV. Rights and Benefits

1. Online Exposure: Selected finalist works will receive long-term, high-frequency exposure across multiple top-tier platforms.

2. On-site Exhibition: Works will be on continuous display at fashion landmarks including the main venue in 798 Art District, Beijing, with exposure through main image billboards, printed promotional materials and more, reaching over one million offline visitors.

3. Design Rewards: Winning works will be awarded a CNY 10,000 creation bonus (after tax). In addition, creators will be invited to attend the 2026 China Fashion Week (Autumn) shows, with opportunities to exchange ideas face-to-face with brand directors and designers for creative inspiration and access to more fashion industry resources. The organizing committee will cover transportation, accommodation and dining expenses in Beijing for up to two people.

V. Rights and Responsibilities

1. All submitted works must be original and created for the first time, and must not have been published in any form or made public previously.

2．The works shall not infringe upon others’ copyright, trademark rights, intellectual property rights or proprietary rights.

3.Copyright of the works shall be retained by the creator. Upon selection, China Fashion Week Organizing Committee shall have the permanent, royalty-free right to use the works.

VI. Submission of Works

Please submit your design works and design statement to the designated email address: liuyx@fashion.org.cn. The email subject shall be marked as:

“China Fashion Week Main Visual Collection + Creator Name/Design Institution Name + Contact Information”

VII. Work Evaluation & Verification

1. Selection: The organizing committee will invite experts to select works that meet the requirements.

2. Notification: Selected designers will be confirmed and required to provide original vector design files in formats such as AI or PSD.

VIII. Frequently Asked Questions

Q: Is there a fee for submitting works?

A: This call for entries is free of charge; no fees will be charged.

Q: Can works be modified after submission?

A: Works cannot be modified once submitted. Please ensure you submit the final version.

Q: Is collaborative creation allowed?

A: Yes. Please provide the collaborators’ information upon submission and note the quota of persons whose expenses for traveling to Beijing will be covered by the organizing committee.

We sincerely invite art and design professionals from around the world to join this design event integrating fashion and art, injecting more vitality into China’s fashion industry!