2022第二十三届白金创意国际大赛获奖作品—B9.综合项目设计-设计竞赛网

白金创意国际大学生平面设计大赛由中国美术学院与浙江省美术家协会共同主办，自2000年创办至今，已成功举办23届，始终致力于为新生代设计力量创造优质、多元、国际的交流平台，年轻的准设计师们也同样以无比的热情与无畏的精神投入到竞赛当中，尽情释放自己的激情与才华。第二十三届白金创意国际大学生平面设计大赛，于2022年10月9日开启征集至2023年2月6日24:00征集截止，自由主题竞赛单元历时66天，主题竞赛单元历时121天。

本届白金创意大赛聚集14位海内外知名设计师参与评选，先后开展了5轮的严格审核，完成了包含主题设计竞赛单元以及自由主题设计竞赛单元在内，共计11项类别的评选工作。最终在众多优秀的投稿作品中选拔出476件获奖作品。

‍>> 自由主题竞赛单元——B9.综合项目设计类别共产生41件获奖作品。金奖1名、银奖2名、铜奖2名，优秀奖10名、入围奖26名。>>

儿童赋能

作者: 黄鸿哲、匡家乐、聂演铭

导师: 史春生、宋倩、黄启帆、吴南妮

院校: 广州美术学院

CHILDREN ENPOWERMENT

Designer: Huang Hongzhe / Kuang Jiale / Nie Yanming

Adviser: Shi Chunsheng / Song Qian / Huang Qifan / Wu Nanni

School: Guangzhou Academy of Fine Arts

我们看到各种平平无奇的物品、玩具在孩子们手里，在他们的视角下焕发出奇特的功能。为物品附上千奇百怪的能量，这是我们成人几乎已然失去的能力。于是我们将我们直接感受到的这个赋能过程，以原物品 + 功能所代表的工具融合的形式记录下来，并以工具箱作为最终载体，进行整合。

We have seen daily objects or toys were gifted with peculiar functions from kids' perspective. Attaching strange energies to objects is an ability that adults have forgot. In this case, we recorded the empowerment process by fusing the original objects and the representative tools, and integrated them into the toolbox as the final output.

出没中

作者: 谢力呈、吴之华、刘语晨｜导师: 吴炜晨

院校: 中国美术学院

Animal Crossing

Designer: Xie Licheng / Wu Zhihua / Liu Yuchen

Adviser: Wu Weichen

School: China Academy of Art

“保护野生动物的第一步，是了解它们，而后学会如何与它们相处。”

项目“出没中”是一场推动野生动物保护与城市生物多样性发展的公益活动。自疫情以来，“野生动物进入城市”现象频发，甚至有部分野生动物在城市安家落户。针对这一现象，我们发起了一场模拟“野生动物在城市出没”的活动，通过环境图形与线上应用的互动设计，邀请人们参与活动并学习与野生动物相处的知识。引发人们对城市与自然、人类与野生动物关系的思考，并积极地探寻人类与野生动物相处的新方式。

"The first step to protecting wildlife is to understand them and then learn how to live with them."

The project "Animal Crossing" is a public welfare activity to promote wildlife protection and the development of urban biodiversity. Since the epidemic, the phenomenon of "wild animals entering cities" has been frequent, and some wild animals have even settled down in cities. In response to this phenomenon, we launched an activity to simulate "wild animals in the city". Through the interactive design of environmental graphics and online applications, people were invited to participate in the activity and learn about living with wild animals. It will arouse people's thinking about the relationship between city and nature, human and wild animals, and actively explore new ways of getting along with wild animals.

字来字去

作者: 杨轩｜导师: 曹雪

院校: 广州美术学院

TYPES COME AND GO

Designer: Yang Xuan ｜ Adviser: Cao Xue

School: Guangzhou Academy of Fine Arts

铁锈与铁矿的化学成分高度一致。铁矿冶炼铁、铁合成钢铁、钢铁自然生锈——铁元素的存在形式由于人类的干预呈现出不断的轮回。我由不锈钢生锈的矛盾入手研究，结合铁锈的生长模式，在文字的来去之间演绎铁元素的轮回。作品是基于铁生锈现象构建的一种设计程序，通过实验设计、装置设计、文字与图像处理，模拟铁冶炼与铁生锈的轮回形式。不断被除锈和生锈的方块铁片，不断出现与消失的工业产品，两者结合重现人类社会中铁元素存在形式的轮回。

The chemical composition of iron rust is highly consistent with iron ore. Iron ore smelts iron, iron synthesizes steel, and steel naturally rusts — the form of existence of the element iron presents a constant cycle due to human intervention. I start my research from the paradox of stainless steel rusting and combine it with the growth pattern of iron rust, interpreting the reincarnation of the element iron between the coming and going of types. The work is a design program based on the phenomenon of iron rusting. Through experimental design, installation design, text and image processing, it simulates the reincarnation of iron smelting and iron rusting. The combination of the square pieces of iron that are constantly being de-rusted and rusted, and the industrial products that are constantly appearing and disappearing, reproduces the reincarnation of the existence of the element of iron in human society.

路边野餐

作者: 做条铁（团队）｜导师: 陈珈

院校: 广州美术学院

Roadside Picnic

Designer: Make a bar of iron (Team)

Adviser: Chen Jia

School: Guangzhou Academy of Fine Arts

作品由“组织者”、“参与者”、“旁观者”三个不同维度的视角去进行一场关于野餐的事件设计。三者同时参与同一件事从而形成了对这件事情的认知，构建出这种既平行又不同的微妙关系，从而引出我们对信息媒介环境的探讨。

三个视角通过使用地图、日历、档案、相册、日记、VLOG 等作为叙事媒介呈现出不同的视觉风格，形成各自的身份视觉。同时在叙事中以十六件基础物品作为线索，依次递进引出下一个视角的内容，且在最后形成闭环，旁观者可能会成为新的组织者。作品尝试用一件简单随意的野餐事件去展现媒体环境、身份叙事、以及媒介在身份叙事的情境下形成不同的界面与视觉特质。

THE ORGANIZER 组织者：是这次活动的策划者，聚焦在野餐前对野餐的整体活动的组织和策划。分为地图、日历、档案三个物件，以此来表现组织者对地点、人数、时间、天气、物品、活动的计划。

THE PARTICIPANT 参与者：是这次活动的亲身体验者，聚焦在野餐过程中的感受和体验。分为相片、日记两个部分，以此来表现参与者在这次活动中的期待、体验、感受的心境变化。

THE BYSTANDER 旁观者：是这次活动的非亲身体验者，通过网络媒介来观看这次野餐的经历，聚焦在野餐后对事件的延续和重构。分为观看、互动、创作三个部分，主要以影像视频呈现。

The work is a picnic-themed event design created from three perspectives: “THE ORGANIZER”, “THE PARTICIPANT”, and “THE BYSTANDER”. Involved in the same picnic, the three “groups” shape their respective perceptions of the event, and develop subtle relations where they are parallel with but different from each other. On the basis, the work leads to our discussion about the information media environment.

Across the three perspectives, maps, calendars, archives, photo albums and vlogs are used as narrative media to display different visual styles, and to give each of the three “groups” a visual identity. The narration involves 16 basic articles as clues to introduce content from one perspective to another and finally form a closed loop that allows a bystander to be an organizer. Through an ordinary picnic, the work seeks to showcase the media environment, identity narration, and varied interfaces and visual traits shaped by identity narration in the context of identity narration.

THE ORGANIZER: This perspective refers to the planners, focusing on how the picnic is organized and planned on the whole. Comprised of three parts (maps, calendars, archives), it seeks to reveal how the organizers mark out a plan that covers the place, number of participants, time, weather, articles and activities of the event among others.

THE PARTICIPANT: This perspective refers to the internal experiencers of the event, focusing on the feelings and experiences got during the picnic. Comprised of two parts (photos, diaries), it seeks to show how the participants’ moods (i.e. expectations, experiences and feelings) change during the event.

THE BYSTANDER: This perspective refers to the external experiencers who observe the picnic online, focusing on the extension and restructuring of the event after its ending. Comprised of three parts (watching, interaction, creation), it involves images and videos as the main mode of presentation.

Trace of X

作者: 孔汀炫、朴昭明｜导师: 赵晨音

院校: 中国美术学院

Trace of X

Designer: Kong Jeonghyeon / Park Somyung

Adviser: Zhao Chenyin

School: China Academy of Art

当下的设计总是积极介入社会问题与热点议题来传递信息，但是在展览或其他的展示方式上却与环境问题背道而驰，特别是短期内反复布置与拆除的展览形式更加速了气候危机。通过填埋、焚烧的方式被废处理的一次性展览，甚至在处理的过程中也会产生额外的费用，这所有的浪费都被置之不理。我们是否想过展览结束后是什么样?我们为了探索与创造意义非凡的展览方式，了解在展览过程中发生的活动对环境的影响。我们回收了展览之后的废弃木材加以再设计，延长了展览物料的生命周期。在木材上保留了现有材料的原型，提出了可替代的方案使其能够可持续使用。并且，通过指南手册，提出可持续展览的代替方案，探索未来展览的发展方向。

The current design always actively involves in social issues to deliver message, but it is contrary to environmental issues in exhibitions and other ways, especially in short-term exhibitions that have been repeatedly constructed and withdrawal. After the exhibition, its waste is disposed of through landfill and incineration, incur additional costs even in the process of disposal, and all waste is ignored. Have we thought about what it will be like after the exhibition? In order to explore and create meaningful exhibitions, we understand the environmental impact of the activities that take place during the exhibition. We recycled and redesigned the waste wood after the exhibition, prolonging the life cycle of the exhibition waste. Prototypes of existing materials have been retained on the wood, suggesting alternatives for its sustainable use. In addition, through the manual, we propose alternatives to sustainable exhibitions and explore the direction of future exhibitions.

CowH4

作者: 单辰宸、施静雯、卢津玺｜导师: 吴炜晨

院校: 中国美术学院

CowH4

Designer: Shan Chenchen / Shi Jingwen / Lu Jinxi

Adviser: Wu Weichen

School: China Academy of Art

流调踪迹

作者: 陆庭锋、宫海洋、于佳

导师: 赵璐、张阳、尹妙璐

院校: 鲁迅美术学院

Epidemiological Investigation Trace

Designer: Lu Tingfeng / Gong Haiyang / Yu Jia

Adviser: Zhao Lu / Zhang Yang / Yin Miaolu

School: LuXun Academy of Fine Arts

Boomhaus

作者: 臧宇南｜导师: 刘曼鹭、黄蕴涵

院校: 中国美术学院

Boomhaus

Designer: Zang Yunan

Adviser: Liu Manlu / Huang Yunhan

School: China Academy of Art

生活·物间·视维

作者: 董雯卿、殷湘程、郝天禄｜导师: 吴炜晨

院校: 中国美术学院

So Many THINGS

Designer: Dong Wenqing / Yin Xiangcheng / Hao Tianlu ｜ Adviser: Wu Weichen

School: China Academy of Art

暗恋桃花源

作者: 郭思娴｜导师: 佐贺一郎

院校: 多摩美术大学

Secret Love In Peach Blossom Land

Designer: Guo Sixian ｜ Adviser: Saga Ichiro

School: Tama Art University

日常的在场

作者: 谯瑞雪、李思懿｜导师: 吴炜晨

院校: 中国美术学院

Feel Like You Are Here

Designer: Qiao Ruixue / Li Siyi

Adviser: Wu Weichen

School: China Academy of Art

迎和拒

作者: 刘毅恒｜导师: 刘时燕

院校: 西安美术学院

Hello & Goodbye

Designer: Liu Yiheng ｜ Adviser: Liu Shiyan

School: Xi’an Academy of Fine Arts

CALEN-TRANS: The Present 2022

作者: 刘成杰｜导师: Sadhna Jain

院校: 伦敦艺术大学坎伯韦尔艺术学院

CALEN-TRANS: The Present 2022

Designer: Liu Chengjie ｜ Adviser: Sadhna Jain

School: Camberwell College of Arts, University of the Arts London

反射体

作者: 封琳｜导师: 焦越

院校: 上海师范大学

Reflector

Designer: Feng Lin ｜ Adviser: Jiao Yue

School: Shanghai Normal University

手机绑架事件

作者: 不知名垃圾宝物（团队）

导师: 冯乔、欧世发

院校: 广州美术学院

Cell-Phone Kidnapping Incident

Designer: Bu Zhi Ming La Ji Bao Wu (Team)

Adviser: Feng Qiao / Ou Shifa

School: Guangzhou Academy of Fine Arts

植愈

作者: 李秦鑫、李瑞妮、林默涵

导师: 蔡文超

院校: 中国美术学院

I PLANT

Designer: Li Qinxin / Li Ruini / Lin Mohan

Adviser: Cai Wenchao

School: China Academy of Art

警示双色调

作者: 冯秀群｜导师: 田博

院校: 广州美术学院

Two-Tone of Color for Warning Lights

Designer: Feng Xiuqun ｜ Adviser: Tian Bo

School: Guangzhou Academy of Fine Arts

岗厦大富翁

作者: 杜本青、林碧霞、杨颖

导师: 廖波峰、贺沁洋

院校: 深圳大学

GangXia Monopoly

Designer: Du Benqing / Lin Bixia / Yang Ying

Adviser: Liao Bofeng / He Qinyang

School: Shenzhen University

I-doll：成为完美偶像

作者: 完美偶像 ( 团队 ) ｜导师: 赵晨音

院校: 中国美术学院

To Become a Perfect Idol

Designer: Perfect Idol (Team)

Adviser: Zhao Chenyin

School: China Academy of Art

磨损语言

作者: 江宗霖｜导师: 田博

院校: 广州美术学院

Wear and Tear Language

Designer: Jiang Zonglin ｜ Adviser: Tian Bo

School: Guangzhou Academy of Fine Arts

景观社会

作者: 辛智晟、孙梦琦｜导师: 蓝江平、徐鸣

院校: 中南大学

InfoScape Society

Designer: Xin Zhisheng / Sun Mengqi

Adviser: Lan Jiangping / Xu Ming

School: Central South University

消失的附近

作者: 黄伟锋、张心怡、仇淳一

导师: 李瑾、高平平、张婵媛

院校: 西安美术学院

THE MISSING LINK

Designer: Huang Weifeng / Zhang Xinyi / Qiu Chunyi

Adviser: Li Jin / Gao Pingping / Zhang Chanyuan

School: Xi’an Academy of Fine Arts

桃源记

作者: 吕川平、兰雨文、赵若同

导师: 黄思文、李新园

院校: 中国美术学院

THE PEACH BLOSSOM SPRING

Designer: Lyu Chuanping / Lan Yuwen / Zhao Ruotong

Adviser: Huang Siwen / Li Xinyuan

School: China Academy of Art

记忆数字花园

作者: 罗惠、刘俊江、林子麒

导师: 钱磊、彭程

院校: 广州美术学院

Memory Digital Garden

Designer: Luo Hui / Liu Junjiang / Lin Ziqi

Adviser: Qian Lei / Peng Cheng

School: Guangzhou Academy of Fine Arts

岁月神偷

作者: 侯兆益｜导师: 沈巾力

院校: 四川美术学院

Love is Beyond Time

Designer: Hou Zhaoyi ｜ Adviser: Shen Jinli

School: Sichuan Fine Arts Institute

无限轨迹

作者: 崔雅妮、龚羽恬、林晨晨｜导师: 毛雪

院校: 中国美术学院

Infinite Trajectory — Social Fitness Brand

Designer: Cui Yani / Gong Yutian / Lin Chenchen

Adviser: Mao Xue

School: China Academy of Art

虚拟集体

作者: 李海杰｜导师: 田博

院校: 广州美术学院

Virtual Collective

Designer: Li Haijie ｜ Adviser: Tian Bo

School: Guangzhou Academy of Fine Arts

城市贴纸

作者: 臧宇南｜导师: 刘曼鹭、黄蕴涵

院校: 中国美术学院

Urban Sticker

Designer: Zang Yunan

Adviser: Liu Manlu / Huang Yunhan

School: China Academy of Art

社会创新设计——东平大澳渔村乡村振兴

作者: 不知名垃圾宝物（团队）

导师: 史春生、冯乔

院校: 广州美术学院

Social Innovation Design — Rural Revitalization of Dongping Tai'ao Fishing Village

Designer: Bu Zhi Ming La Ji Bao Wu (Team)

Adviser: Shi Chunsheng / Feng Qiao

School: Guangzhou Academy of Fine Arts

遇见鸬鸟鳌游季

作者: 崔雅妮、龚羽恬、林晨晨｜导师: 毛雪

院校: 中国美术学院

Aoooooo Folk Sports Festival

Designer: Cui Yani / Gong Yutian / Lin Chenchen

Adviser: Mao Xue

School: China Academy of Art

后真相时代

作者: 万浩然、牛童、李涔杰

导师: 赵璐、张儒赫、孙艺嘉

院校: 鲁迅美术学院

Post-Truth Era

Designer: Wan Haoran / Niu Tong / Li Cenjie

Adviser: Zhao Lu / Zhang Ruhe / Sun Yijia

School: LuXun Academy of Fine Arts

门：隐喻的空间

作者: 陈迪雯｜导师: 强墨

院校: 广州美术学院

DOOR: The Metaphor of Space

Designer: Chen Diwen ｜ Adviser: Qiang Mo

School: Guangzhou Academy of Fine Arts

人工智能监管中心

作者: 刘超｜导师: 屈云东

院校: 皇家艺术学院

Artificial Intelligence Supervision Center

Designer: Liu Chao ｜ Adviser: Qu Yundong

School: Royal College of Art

每一天都是网购狂欢节如何?

作者: 郑妍灵｜导师: 金米

院校: 厦门大学嘉庚学院

How about if Every Day Was the Internet Shopping Carnival?

Designer: Zheng Yanling ｜ Adviser: Jin Mi

School: Xiamen University Tan Kah Kee College

听首歌仔 x 买条新鲜

作者: 不知名垃圾宝物（团队）

导师: 史春生、冯乔

院校: 广州美术学院

tīng sēo gō zéi x māi tiù sāng xīn

Designer: Bu Zhi Ming La Ji Bao Wu (Team)

Adviser: Shi Chunsheng / Feng Qiao

School: Guangzhou Academy of Fine Arts

快捷开锁

作者: 陈昕玥｜导师: 冯曾

院校: 温州肯恩大学

Unlock Fastest

Designer: Chen Xinyue ｜ Adviser: Feng Zeng

School: Wenzhou-Kean University

两棵树

作者: 吴慧瑜｜导师: 曹雪

院校: 广州美术学院

Two Trees

Designer: Wu Huiyu ｜ Adviser: Cao Xue

School: Guangzhou Academy of Fine Arts

NOD傩物：非遗傩面具模数化AR设计

作者: 黄子曦｜导师: 吕城

院校: 北京理工大学珠海学院

Nuo Object Design: AR Design of Modular Intangible Cultural Heritage Nuo Mask

Designer: Huang Zixi ｜ Adviser: Lyu Cheng

School: Beijing Institute of Technology, Zhuhai

色彩流动路径地图

作者: 唐若菲、陈若熙、龚琳雅｜导师: 黄启帆

院校: 广州美术学院

Color Flow Map

Designer: Tang Ruofei / Chen Ruoxi / Gong Linya

Adviser: Huang Qifan

School: Guangzhou Academy of Fine Arts

废品生活

作者: 郑千航｜导师: 蔡仕伟

院校: 汕头大学

Waste Life

Designer: Zheng Qianhang ｜ Adviser: Cai Shiwei

School: Shantou University

理想国度——综合儿童游戏文创设计

作者: 王伟赞｜导师: 陈慧娟

院校: 河北地质大学

Ideal Country

Designer: Wang Weizan ｜ Adviser: Chen Huijuan

School: Hebei GEO University

主办单位：

中国美术学院、浙江省美术家协会

承办单位：

中国美术学院设计艺术学院

中国美术学院视觉传达设计系

浙江省美术家协会平面设计艺术委员会

战略合作伙伴：

北京天域北斗文化科技集团有限公司、吉利汽车、抖音集团抖音设计中心、完美日记、OPPO、奥普家居股份有限公司、哥本哈根皮草有限公司、阿里巴巴原创保护平台

战略合作媒体：

美术报、艺术与设计、包装与设计、Design 360°-观念与设计杂志、陆俊毅_设计现场、古田路9号

媒体支持(以首字母为序)：

Ad110、Ad518、Arting365、Hiiibrand、设计品牌中心、设计青年、视觉同盟、设计中国、设计赛、设计在线、秀设计、最毕设、最设计、中国设计网

海外院校支持(以首字母为序)：

布拉格建筑与设计学院

丹麦皇家美术学院

多摩美术大学

佛罗伦萨美术学院

汉堡美术学院

汉堡应用技术大学

海牙皇家艺术学院

京都艺术大学

伦敦艺术大学

马里兰艺术学院

米兰理工大学

武藏野美术大学

苏黎世艺术大学

谢菲尔德哈勒姆大学

中国大陆及港澳台院校支持(以首字母为序)：

澳门理工学院

澳门科技大学人文艺术学院

北京工业大学

台湾师范大学

广西艺术学院

广州美术学院

湖北美术学院

鲁迅美术学院

南京艺术学院

清华大学美术学院

四川美术学院

汕头大学

天津美术学院

西安美术学院

香港城市大学

厦门大学

中国美术学院

中央美术学院

总策划：高世名许江

总顾问：赵燕韩绪毕学锋陈正达

主席：吴炜晨

副主席：方舒弘

秘书长：黄璐

大赛组委会委员：

侯广程、吴之华、梁京、刘佳豪、吴页新、毛羽、刘琦、王楚凡

责编 | 吴之华

审核 | 林晶滢、袁婧怡

Sponsors:

China Academy of Art,

Zhejiang Artists Association

Organizers:

School of Design and Art of China Academy of Art,

Visual Communication Design Department of China Academy of Art,

Graphic Design Art Committee of Zhejiang Artists Association

Strategic Partners:

Beijing Tianyu Beidou Culture Technology Group Co., Ltd., Geely Auto, Douyin Group Douyin Design Center, Perfect Diary, OPPO, Opp Home Co., LTD., Copenhagen Fur Co., LTD., Alibaba Original Design Protection Platform

Strategic Cooperative Media:

Art Newspaper, Art and Design, Packaging and Design, Concept and Design Magazine Design 360°, Designer Lu Junyi, #9 Gutian Road

Supporting Media (in alphabetical order) :

Ad110, Ad518, Arting365, Hiiibrand, Design Brand Center (DBC), Design Youth, Visual Union, Design China, Design Competition, Design Online, Xiu Design, Zuibishe, Zuisheji, CN Design

Supporting Overseas Institutions (in alphabetical order):

Academy of Arts, Architecture and Design in Prague

Royal Danish Academy of Fine Arts

Tama Art University

Florence National Academy of Fine Arts

Dresden Academy of Fine Arts

Hamburg University of Applied Sciences

The Hague Royal Academy of Arts

Kyoto University of the Arts

University of the Arts London

Maryland Institute College of Art

Polytechnic University of Milan

Musashino Art University

Zurich University of the Arts

Sheffield Hallam University

Supporting Universities in China Mainland, Hong Kong, Macao and Taiwan (in alphabetical order):

Macao Polytechnic Institute

Beijing University of Technology

Taiwan Normal University

Guangxi Arts University

Guangzhou Academy of Fine Arts

Hubei Institute of Fine Arts

Luxun Academy of Fine Arts

Nanjing University of the Arts

Academy of Arts & Design, Tsinghua University

Sichuan Fine Arts Institute

Shantou University

Tianjin Academy of Fine Arts

Xi’an Academy of Fine Arts

City University of Hong Kong

Xiamen University

China Academy of Art

Central Academy of Fine Arts

Faculty of Humanities and Arts, Macau University of Science and Technology

General planners: Gao Shiming, Xu Jiang

General consultants: Zhao Yan, Han Xu, Bi Xuefeng, Chen Zhengda

Chairperson: Wu Weichen

Vice Chairperson: Fang Shuhong

Secretary: Huang Lu

Member of the Competition Organizing Committee:

Hou Guangcheng, Wu Zhihua, Liang Jing, Liu Jiahao, Wu Yexin, Mao Yu, Liu Qi, Wang Chufan

相关：